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By applying the appropriate experts to specific projects, we have built up a strong portfolio of user manuals and accessible guides. We manage the entire process, from research and evaluation, to copywriting and design.
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To view a selection of our guides, you may need to download
the latest Adobe Reader:
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These guides are popular for a number of reasons:
- We talk to the target audience, to understand what they want, how they want it presented and what information it must include.
- We focus on using plain English, often testing early drafts with the target group to check we have got it 'right'.
- We understand that people want just enough information to carry out a task, and no more. We give them just enough information to digest and act upon.
- We make sure that all our publications are simple, memorable, inviting and fun!
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"Make it simple. Make it memorable. Make it inviting to look at.
Make it fun to read."
Leo Burnett (1891 - 1971)
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